Call tracking measures the telephone response from your website(s). Not only the numbers, but also their origin, the used keywords, and the quality of the reachability. Regarding the growth of mobile phoning indispensable in your marketing result.
The numbers tell the tale
Also measure the telephone as a channel
On online advertisements, through AdWords, the www.detelefoongids.nl or www.marktplaats.nl, you can measure the telephone response using call tracking. Also the effectivity of different keywords and/or affiliates can be determined and compared with this.
On advertisements in print, e.g. in the Telefoongids, a magazine or outdoor, a calltracking number gives insight in the telephone response in combination with place and size. Due to this the channel is better comparable with other media.
Outdoor: easy number, more response
Also print can be measured well
Customers would rather buy certain services in the vicinity. With a virtual number in an adjacent region your market expands. The virtual number will be diverted to the regular number where you answer the calls.
Your market expands
Better suited for business than an 06-number
Overview, what works and what doesn't
Insight in the conversion per channel & medium
Optimisation, what works best
Organise your marketing costs effectively
Your reachability in view
You improve your marketing
You expand your market
You reduce your costs
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